Hub24 enhances platform interface


By Kristen Crawford

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Platform provider Hub24 has upgraded its online interface, offering a fresh new look, full mobile functionality on most devices and an improved experience for advisers and clients.

Hub24 chief executive Andrew Alcock said the group’s InvestorHub and AdviserHub portals were now fully compatible and could be optimised across all popular mobile phones and tablets.

“We’ve made the software substantially more intuitive and also delivered our new online inquiry and help functionality called SupportHub, where advisers can view requests, track the progress of applications and source an online knowledge base,” Alcock said.

The new interface was released following the firm’s recent award for best tablet/smartphone access in Investment Trends’ “2014 Platform Benchmarking Report”.

“Our business has been growing very quickly and with current trends we are rapidly heading towards $2 billion of funds under administration,“ Alcock said.

Global statistics showed the use of mobile devices to access the internet over the past two years had doubled, he said.

Further, recent local planner research from Investment Trends showed 44 per cent of planners intended to use tablets in their business.

Alcock said Hub24’s updates to technology were designed to meet increasing planner demand and support greater functionality in key areas including managed account delivery.

“It’s fine to have a great platform with all sorts of innovative investment options, but it’s even better if advisers can generate reports and execute transactions anywhere, anytime,” he said.

Meanwhile, last month Hub24 announced it had reached 45 active licensees using the Hub24 superannuation and investor-directed portfolio services (IDPS) platform, an increase of seven for the December quarter.

Indicative of the increased engagement, a long-standing licensee using Hub24’s retail offering had elected to launch its own white label to further support the growth of the business, the group said.

Earlier in January, Hub 24 announced it had extended the options on its super and IDPS platform, with the availability of ING Direct’s three-month, six-month and one-year term deposit products.

ING was the fifth term deposit product provider to be offered by Hub24, in addition to RaboDirect, National Australia Bank, St George Bank and Adelaide Bank.

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